Built for fast discovery and optional in‑app reading.
Overview
Reading Happit translates the mission of The Reading Habit, a family‑owned bookseller known for quality remainder and second hand books at the best possible price, into a modern mobile experience that still “feels like a retail bookstore.”
Role
Product Designer
Impact
2k+
Downloads
30%
User Retention
Problem
Cluttered Experience
Shoppers can’t quickly discover and buy discounted books on mobile: the current experience spreads key info across many pages so finding a store, a title, and checking out takes too long.
RESEARCH
Voice of the Reader
I clustered notes from my mind‑mapping, store walk, and early interviews into six themes. The patterns confirmed pain around scattered information and near‑duplicate pages.
USER PERSONA
Need for simple path
Evan shops on mobile, cares about price and availability at his nearest store, and likes to preview before buying.
From discovery to purchase
Overview of Research
I mapped the domain, audited the current content, and prototyped flows to reach a faster path from discovery to purchase.
LOW-FIDELITY DESIGN
Proving the path before polish
I sketched the end‑to‑end flow to validate wayfinding, availability, sampling, and purchase.
User Flow Chart
Evan’s End‑to‑End Flow
This chart traces Evan’s path through Reading Happit from first run to purchase and optional in‑app reading.
Hi-Fidelity Design
Find Great Books, Fast
The short and quick journey to get started, find bargains, read comfortably, and buy with confidence.
Hi-Fidelity Design
From Genre to Cart in Seconds
The feature supports quick sampling before purchase and an immediate reading experience after, reducing friction and encouraging confidence.
Hi-Fidelity Design
Simple navigation
Icon‑labeled side menu for quick scan across books, stores, and account. Readers can jump from browsing to account or support without losing their place.
Impact
I’ll keep leading with clarity and context and measure success through time‑to‑first‑purchase, sample‑read adoption, and support deflection.
Conclusion
Reading Happit shortens the path from see → buy → read. The app reflects the brand’s promise: discounted second‑hand books at the best price, while feeling like a modern retail experience.
Built for fast discovery and optional in‑app reading.
Overview
Reading Happit translates the mission of The Reading Habit, a family‑owned bookseller known for quality remainder and second hand books at the best possible price, into a modern mobile experience that still “feels like a retail bookstore.”
Role
Product Designer
Impact
2k+
Downloads
30%
User Retention
Problem
Cluttered Experience
Shoppers can’t quickly discover and buy discounted books on mobile: the current experience spreads key info across many pages so finding a store, a title, and checking out takes too long.
RESEARCH
Voice of the Reader
I clustered notes from my mind‑mapping, store walk, and early interviews into six themes. The patterns confirmed pain around scattered information and near‑duplicate pages.
USER PERSONA
Need for simple path
Evan shops on mobile, cares about price and availability at his nearest store, and likes to preview before buying.
From discovery to purchase
Overview of Research
I mapped the domain, audited the current content, and prototyped flows to reach a faster path from discovery to purchase.
LOW-FIDELITY DESIGN
Proving the path before polish
I sketched the end‑to‑end flow to validate wayfinding, availability, sampling, and purchase.
User Flow Chart
Evan’s End‑to‑End Flow
This chart traces Evan’s path through Reading Happit from first run to purchase and optional in‑app reading.
Hi-Fidelity Design
Find Great Books, Fast
The short and quick journey to get started, find bargains, read comfortably, and buy with confidence.
Hi-Fidelity Design
From Genre to Cart in Seconds
The feature supports quick sampling before purchase and an immediate reading experience after, reducing friction and encouraging confidence.
Hi-Fidelity Design
Simple navigation
Icon‑labeled side menu for quick scan across books, stores, and account. Readers can jump from browsing to account or support without losing their place.
Impact
I’ll keep leading with clarity and context and measure success through time‑to‑first‑purchase, sample‑read adoption, and support deflection.
Conclusion
Reading Happit shortens the path from see → buy → read. The app reflects the brand’s promise: discounted second‑hand books at the best price, while feeling like a modern retail experience.
Built for fast discovery and optional in‑app reading.
Overview
Reading Happit translates the mission of The Reading Habit, a family‑owned bookseller known for quality remainder and second hand books at the best possible price, into a modern mobile experience that still “feels like a retail bookstore.”
Role
Product Designer
Impact
2k+
Downloads
30%
User Retention
KEY TAKEAWAYS
The research highlighted the opportunity to add new features that don't exist in the physical store, such as in-app reading for selected books and customizable reading settings.
The research identified a need to build a community around the brand, leading to the idea of a community forum to replace a static FAQ page.
The design goal was to make it possible to find and purchase a book in "just a few taps." This insight drove the entire information architecture.
The Need for Reading Happit
Users today expect to be able to find and buy a product in just a few taps. The app was needed to create a fresh, user-friendly experience that was easily navigable and efficient.
Problem
Cluttered Experience
Shoppers can’t quickly discover and buy discounted books on mobile: the current experience spreads key info across many pages so finding a store, a title, and checking out takes too long.
RESEARCH
Voice of the Reader
I clustered notes from my mind‑mapping, store walk, and early interviews into six themes. The patterns confirmed pain around scattered information and near‑duplicate pages.
Evans Kim
User Persona
Age: 34
Role: Account Manager
Budget: $12–$18 per book
Order Mode: Buy online
Location: 20 - 30 minutes from a Reading Habit store
Devices: iPhone, shops on mobile during breaks/after bedtime
Evans wants to find discounted books fast, know which store has them, preview before buying, and get clear answers without hunting.
Reading Happit delivers with an icon‑labeled side menu for quick wayfinding, a first‑run store locator (with skip) to ground availability, onboarding that consolidates key store info, community forums with pinned FAQs for basics, and an in‑app reader with theme/typography controls, so he can search and purchase in just a few taps.
USER PERSONA
Need for simple path
Evan shops on mobile, cares about price and availability at his nearest store, and likes to preview before buying.
From discovery to purchase
Overview of Research
I mapped the domain, audited the current content, and prototyped flows to reach a faster path from discovery to purchase.
LOW-FIDELITY DESIGN
Proving the path before polish
I sketched the end‑to‑end flow to validate wayfinding, availability, sampling, and purchase.
User Flow Chart
Evan’s End‑to‑End Flow
This chart traces Evan’s path through Reading Happit from first run to purchase and optional in‑app reading.
User opens app for the first time.
User Sees Order Confirmation
User is prompted to input their state and city in the Store Locator screen.
User is taken to the Home Screen and can update their location later.
User taps on a book and goes to the Book Details Page.
User Adds Book to Cart
User Completes Checkout
User is taken directly to the Home Screen.
User selects from a list of nearby stores.
User refines their search or browses other content.
User Signs In or Signs Up?
User Skips Store Locator?
User Finds a Book to Purchase?
Hi-Fidelity Design
Find Great Books, Fast
The short and quick journey to get started, find bargains, read comfortably, and buy with confidence.
Hi-Fidelity Design
From Genre to Cart in Seconds
The feature supports quick sampling before purchase and an immediate reading experience after, reducing friction and encouraging confidence.
Hi-Fidelity Design
Simple navigation
Icon‑labeled side menu for quick scan across books, stores, and account. Readers can jump from browsing to account or support without losing their place.
Impact
I’ll keep leading with clarity and context and measure success through time‑to‑first‑purchase, sample‑read adoption, and support deflection.
Conclusion
Reading Happit shortens the path from see → buy → read. The app reflects the brand’s promise: discounted second‑hand books at the best price, while feeling like a modern retail experience.